Collection: Jocelyn

Jocelyn van Daal is a Swedish jewelry designer based in Stockholm, with a diverse creative background in sewing, photography, graphic design, and print production. These experiences all led her to discover the perfect outlet for her creativity: bold, colorful statement earrings.

She began designing earrings in December 2018 while studying sewing, and her passion quickly grew into a full-fledged jewelry line. Jocelyn’s work is fueled by her love of color and endless combinations of playful shapes, patterns, and textures – inspiration she finds everywhere in everyday life.

Each piece is handcrafted in small editions in her Stockholm studio, with Jocelyn overseeing every step from initial sketch to finished earring. Her designs combine humor, text, and a joyful use of color, creating wearable art that brightens both everyday moments and festive occasions.