HOW TO STAY ACTIVE, ENGAGED, AND SET UP FOR SUCCESS
Upload Regularly
• Keep your shop fresh by uploading new collections or products regularly.
• Our “New In” page is one of the most visited on the site, frequent uploads increase your chance of being seen.
Join Campaigns & Sales
• Participate in big moments like Cay’s Summer Sale, Black Friday, or launch week pushes. We often highlight sellers who engage early and match our promotional themes.
Create Seasonal & Timely Products
• Participate in our seasonal campaigns like summer, holiday, back to school, or Swedish holidays.
• Products tied to moments (e.g., Midsummer, Valentine's, Black Friday) are often promoted sitewide and in social media pushes.
Upload Content to Cay Creator
• Share behind-the-scenes content, styling, or making-of moments through Cay Creator. This builds your storytelling and gives us more material to feature.
Read the Community Newsletters
• We regularly send newsletters with campaign themes, tips, and deadlines—read these to stay aligned and never miss an opportunity.
Be Part of the Facebook Group
• Connect with other creators, ask questions, share advice, and get updates.
• Our Facebook group is an active community for feedback, support, and collaboration: https://www.facebook.com/groups/689802027396058/
Promote Your Shop
• Add a link to your Cay shop in your social media bios.
• Tag Cay Collective in your content, we love to reshare and feature sellers who tag us.
• Highlight your products in reels, stories, and posts to drive traffic to your shop.
WHAT TO AVOID
• Don’t disappear for long periods without updating or adding content, consistency keeps your shop relevant.
• Don’t ignore communication from Cay (like newsletters or group announcements), these contain valuable info to boost your visibility.
• Don’t miss seasonal moments, timing is key, and participating in seasonal drops helps you get discovered.
• Don’t just upload once and wait, success on Cay comes from showing up often and staying active.
